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Head to head

LG G3 OLED evo TV vs Samsung S90D OLED TV

LG G3 OLED evo TV leads 3 to 0 on the 3 rankable specs, but Samsung S90D OLED TV costs $600 less. Most of the 28 attributes tracked here are descriptive rather than numeric.

Catalog as of September 1, 2026

Why, in numbers

  • Panel type: LG G3 lists WOLED evo with MLA (LG sheet, 2026-09-02); Samsung S90D lists QD-OLED / WOLED (size dependent) (Samsung sheet, 2026-09-02).
  • Peak brightness (HDR): LG G3 lists ~1,400–2,000 nits small-window HDR (other published figure, not on maker sheet); Samsung S90D lists ~1,100–1,300 nits peak HDR (other published figure, not on maker sheet).
  • Native refresh rate: LG G3 lists 120 Hz (LG sheet, 2026-09-02); Samsung S90D lists 120 Hz (up to 144 Hz with PC) (Samsung sheet, 2026-09-02).
  • Contrast: LG G3 lists Infinite (per-pixel) (our summary); Samsung S90D lists Infinite (per-pixel self-lit) (our summary).
  • Local dimming: LG G3 lists Per-pixel (self-emissive) (LG sheet, 2026-09-02); Samsung S90D lists Per-pixel self-emissive (Samsung sheet, 2026-09-02).

Manufacturer list price, not a live offer. Confirm current pricing before you buy.

LG G3 OLED evo TV
$2,1993 spec wins
Swap
Samsung S90D OLED TV
$1,5990 spec wins
Swap

Buying for

Every rankable spec counts once. Pick a lens to score only what matters for your tv.

Straight answer

Overall: 3 to 0

Buy the LG G3.

  • Leads 3 of 3 rankable overall specs.
  • Peak brightness (HDR): ~1,400–2,000 nits small-window HDR vs ~1,100–1,300 nits peak HDR
  • Input lag (4K 120, game mode): ~5 ms vs ~5.5 ms at 4K 120Hz / ~9.5 ms at 60Hz
  • Samsung S90D is $600 cheaper. Pay the difference only if peak brightness (hdr) matters to you.

Check first: the LG G3 has a glossy screen, no anti-reflective coating. Tick them under deal-breakers if that rules it out.

3 LG G33 rankable of 28 specsSamsung S90D 0

Deal-breakers

tick what would make you walk away

  • row

    Static news tickers, game HUDs and desktop use can leave permanent marks over the years.

    Trips:LG G3 · Yes (mitigated by pixel shift / screen…Trips:Samsung S90D · Yes (mitigated by Samsung OLED Care and…
  • row

    Lamps and windows reflect in a bright room.

    Trips:LG G3 · GlossyClear:Samsung S90D · Glossy with anti-reflective filter

At a glance

The handful of numbers that decide most purchases in this category.

2 of 3 differ

Panel type

LG

WOLED evo with MLA

Samsung

QD-OLED / WOLED (size dependent)

Peak brightness (HDR)

LG

~1,400–2,000 nits small-window HDR

Samsung

~1,100–1,300 nits peak HDR

HDMI 2.1 portssame

LG

4

Samsung

4

True 3-Year Cost of Ownership (TCO)

Upfront price + 3 years of consumables, fees & essential add-ons

LG G3

Upfront list price$2,199
Essential add-ons (Optional tabletop stand (wall mount only in box))+$149
3-Year Estimated Total$2,348

Comes with slim wall bracket; official swivel stand sold separately.

Samsung S90D

Upfront list price$1,599
3-Year Estimated Total$1,599

Living Room Space & Placement Check

Real-world physical measurements for credenza width, soundbar clearance, and wall mounting.

Ergonomic & Spatial Check

TV Stand & Table Footprint

Check your media console width before buying wide-foot models.

LG

No stand in box (wall mount only; official stand ~$149)

Samsung

Standard pedestal or dual-foot support

Soundbar Clearance

Low bezel clearance may cause soundbars to block screen bottom or remote sensor.

LG

N/A on wall; ~2.8 in with optional swivel stand

Samsung

Standard clearance

Wall Mount Profile & Depth

LG

Ultra-slim 0.9 in flush gallery mount with zero gap

Samsung

Standard VESA wall depth

The 90-Day Owner Regret Check

Documented ergonomic quirks, hardware annoyances, and maintenance realities reported by real owners.

Post-Purchase Truths

LG: What to watch for

  • Hidden Cost

    Zero tabletop stand included in the box.

    Engineered as a flush gallery wall-mount TV. If you do not intend to drill into wall studs, the official LG swivel stand is an extra ~$149 purchase.

  • Hardware Quirk

    Subtle green/pink tint shift at extreme off-axis viewing angles.

    The Micro Lens Array (MLA) layer refracts light dramatically to boost brightness, but can introduce a mild chromatic tint when viewed past 45 degrees.

Samsung: What to watch for

  • Software / Apps

    Smart TV interface runs sponsored ads and banner recommendations.

    Like most modern smart TV platforms, the home menu highlights suggested streaming content and sponsored banner placement out of the box.

  • Ergonomics

    Thin integrated TV speakers lack low-end bass punch.

    Ultra-thin modern chassis leave minimal acoustic chamber depth, making a dedicated soundbar or audio system virtually mandatory for movie dialogues.

LG G3$2,1993 wins
Samsung S90D$1,5990 wins

Picture

leads 1-0
Picture specifications. Middle column is LG G3 OLED evo TV, right column is Samsung S90D OLED TV.
Panel typeWOLED evo with MLAQD-OLED / WOLED (size dependent)
Screen size65 inches65 inches
Resolution3840 × 2160 (4K)3840 × 2160 (4K)
Native refresh rate120 Hz120 Hz (up to 144 Hz with PC)
Peak brightness (HDR)Not on the official sheet~1,400–2,000 nits small-window HDR (wins this row: higher)~1,100–1,300 nits peak HDR
ContrastOur summaryInfinite (per-pixel)Infinite (per-pixel self-lit)
Local dimmingPer-pixel (self-emissive)Per-pixel self-emissive
Viewing angleOur summaryExcellentUltra Wide viewing angles
Screen finishGlossyGlossy with anti-reflective filter
HDR formatsDolby Vision, HDR10, HLG (no HDR10+)HDR10, HDR10+ Adaptive, HDR10+ Gaming, HLG (no Dolby Vision)

Processing

3 differences
Processing specifications. Middle column is LG G3 OLED evo TV, right column is Samsung S90D OLED TV.
Processorα9 Gen6 AI Processor 4KNQ4 AI Gen2 Processor
Motion handlingOur summaryExcellent OLED response timeInstantaneous OLED response time (~0.1 ms)
UpscalingAI Super Upscaling4K AI Upscaling

Gaming

leads 1-0
Gaming specifications. Middle column is LG G3 OLED evo TV, right column is Samsung S90D OLED TV.
HDMI 2.1 ports44
4K 120HzYesYes (up to 4K 144Hz)
VRRYesYes (AMD FreeSync Premium Pro, HDMI VRR)
Auto low latency (ALLM)YesYes
Input lag (4K 120, game mode)Not on the official sheet~5 ms (wins this row: lower)~5.5 ms at 4K 120Hz / ~9.5 ms at 60Hz
G-Sync / FreeSyncNVIDIA G-Sync Compatible, FreeSyncFreeSync Premium Pro, G-Sync Compatible

Audio

3 differences
Audio specifications. Middle column is LG G3 OLED evo TV, right column is Samsung S90D OLED TV.
Speakers4.2 channel, 60W2.1 channel, 40W (Object Tracking Sound Lite)
Dolby AtmosYesYes (with wireless Dolby Atmos support)
eARCYesYes (HDMI 3)

Smart TV

2 differences
Smart TV specifications. Middle column is LG G3 OLED evo TV, right column is Samsung S90D OLED TV.
Operating systemwebOS 23Tizen OS
Voice assistantsThinQ, Alexa, Google AssistantBixby, Amazon Alexa built-in

Design

leads 1-0
Design specifications. Middle column is LG G3 OLED evo TV, right column is Samsung S90D OLED TV.
ThicknessNot on the official sheetGallery design, ~24 mm flush to wall (wins this row: lower)~39 mm at thickest section (LaserSlim design)
Wall mountIncluded flush Gallery mountVESA 300 × 200 mm

Ownership

2 differences
Ownership specifications. Middle column is LG G3 OLED evo TV, right column is Samsung S90D OLED TV.
Burn-in riskOur summaryYes (mitigated by pixel shift / screen move)Yes (mitigated by Samsung OLED Care and Pixel Shift)
Warranty1 year (panel varies by region)1 year manufacturer limited warranty
Most rows are from the official spec sheet. Marked rows are other published figures or our summary, not lab tests we ran.

Which one should you buy

Pick this one if

LG G3 OLED evo TV

Flagship 65-inch MLA WOLED with gallery-style flush wall mount and webOS.

  • Perfect blacks and infinite contrast
  • MLA brightness competitive with bright QLEDs
  • Best-in-class HDMI 2.1 gaming suite

What you give up

  • OLED burn-in risk with static UI
  • Glossy panel reflects more than matte QLED

Pick this one if

Samsung S90D OLED TV

65-inch 4K OLED TV with NQ4 AI Gen2 processor, 144Hz native refresh rate, and OLED HDR+.

  • Infinite contrast with deep true blacks
  • 144Hz refresh rate with four HDMI 2.1 ports for PC gaming
  • Great value OLED compared to flagship S95D

What you give up

  • No Dolby Vision support (Samsung uses HDR10+)
  • Built-in speakers lack deep low-end bass

Best for each use

Gaming

Console or PC play: low input lag, 120 Hz, enough HDMI 2.1 ports for every box

Too close to call on gaming from the spec sheets. Only input lag (4k 120, game mode) is rankable here.

  • 4K 120Hz: Yes vs Yes
  • VRR: Yes vs Yes

Movies

Dark-room films and HDR streaming: black levels, HDR formats, motion and upscaling

Too close to call on movies from the spec sheets. Only peak brightness (hdr) is rankable here.

  • Contrast: Infinite vs Infinite
  • Panel type: WOLED evo with MLA vs QD-OLED / WOLED

Bright rooms

Daytime TV and sports in a sunny room: brightness, glare handling, wide seating

Too close to call on bright rooms from the spec sheets. Only peak brightness (hdr) is rankable here.

  • Screen finish: Glossy vs Glossy with anti-reflective filter
  • Viewing angle: Excellent vs Ultra Wide viewing angles

Every answer above is scored from published figures. A lens uses only the rows that matter for that use, including marked rows that are not on the official sheet. Switch lenses interactively in the panel above.

Done deciding?

Open the full standalone spec sheet for either device.

Manufacturer pages: LG G3 OLED evo TV · Samsung S90D OLED TV

Common questions

Which is cheaper, the LG G3 or the Samsung S90D?

Samsung S90D costs $600 less at list price.

What is the biggest catch with the LG G3 or Samsung S90D?

Both has this deal-breaker: burn-in risk. Static news tickers, game HUDs and desktop use can leave permanent marks over the years.

Which is better for gaming, the LG G3 or the Samsung S90D?

Too close to call on gaming from the spec sheets. Only input lag (4k 120, game mode) is rankable here. 4K 120Hz: Yes vs Yes VRR: Yes vs Yes

What cannot be compared from spec sheets?

Of the 28 specs tracked here, 25 are descriptive and cannot be ranked on numbers alone. Spec sheets also cannot measure subjective factors like build quality, real-world performance, or comfort.

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